
A dynamic conversation with Startuped CEO Ankit Buti at the Ageless Evolution Summit, where he unveils Sara, an AI-native GTM agent that automates marketing, sales, and customer engagement end-to-end. He shares real healthcare use cases, pricing, a special PULSE20 offer, and personal longevity habits as a founder seeking to “age less” while building the future of autonomous GTM.
Pranali: Hi! So here's the next guest that I have from the Ageless Evolution Summit today: Ankit Buti, founder and CEO of Startuped. We're here to unfold what they're doing, especially in healthcare, with their product we call "Sara"—a robotic arm of sorts—that extends their Go-to-Market (GTM) strategy.
Hi Ankit, nice to meet you at this Ageless Evolution Summit.
Ankit Buti: Hi Pranali, thanks for having me. I'm a fan of your work at Passionate Pulse. We're at the Ageless Summit here in Mountain View, this fabulous October 2025, and I'm really excited for this conversation.
Pranali: I'd like to know what brings you here and, specifically, what Startuped is doing—it sounds like a lot of robotic automation you're extending to the healthcare segment and other industries.
Ankit Buti: Yes. I'm the CEO at Startuped. We started our journey with education and incubation, but we are now fully in the AI wave, building a GTM automation platform.
Essentially, Startuped is an AI-native GTM platform for businesses. We put your marketing and sales on autopilot.
If you're a business trying to grow your top line, looking for more deal velocity, more pipeline, and tracking your buy signals better online to close more customers and revenue, you should check us out. While there are many automation tools, our team has built an interface that literally understands your specific use case and business details using our agent capabilities, and then builds and executes a plan accordingly.
Pranali: That sounds like you're promising a lot. Can you give us an example? Does this mean a healthcare company can go to market with just the click of a button, potentially without a marketing team?
Ankit Buti: Exactly. We can cut a marketing team's budget by up to 10x, and we're aiming to disrupt the agency model.
Typically, if you pursue digital marketing, you'd hire an agency. With Startuped, we let our platform run our agentic flows directly on your brand. Our agent goes through your website, figures out what you do, who you're building for, and then uses the underlying AI to generate all the content, or rephrase and generate entire campaigns, specifically for your market segments. It then schedules posts across all your connected social media channels.
Pranali: So it curates and distributes without any prompt?
Ankit Buti: Without any prompts. It learns your business, figures out the right campaigns for the right segments, curates, and distributes the content.
That's only half the story. When customers engage with that content, it tracks those "buy signals" back and puts them as lead lists and pipeline in our inbuilt CRM. This gives you engagement data and revenue intelligence so you can focus on the customers most likely to close.
Pranali: Let's take that healthcare example. Say a company has an innovative product, and their website describes it. Their six-month goal is adoption, but they don't want the operational headache of training a team to understand the features, the right ICP, and content manipulation. If they connect their media and set their target, the system learns on its own, drives the content strategy, creates posts and videos, and blasts it out?
Ankit Buti: Pretty much. Our product is live right now at startuped.ai. You can sign up for a 14-day free trial for just $1. That's negligible compared to hiring an operational team for 15 days who still need to learn your product!
Specifically, consider a dental office, a customer we already have. Dentists often do outbound marketing. They simply upload their customer spreadsheet directly into our system (we're GDPR and SOC 2 compliant, so your data is safe). The system parses that list, finds out what each individual is doing, and hyper-personalizes the outbound messaging. It takes into account when they last visited, what dental problems they might be facing, or maybe even their birthday for a discount offer. The AI runs these campaigns autonomously, and then gives you the data signals that matter.
Pranali: That's wonderful. So the clinical staff can focus on their product and patients, while the GTM engine runs autonomously, reducing training hours and ensuring the narrative is always spot-on.
Ankit Buti: Absolutely. You prompt GPT, and it does things for you. With Startuped.AI, you don't have to do any prompting because it's learning on your model. It figures out your business model, prompts multiple foundation models in the back end, and presents the best result. It can act as both an autopilot and a co-pilot, depending on how you want to manage your pipeline.
Pranali: This sounds almost too good to be true! Realistically, what would it cost for a person planning to use it extensively for an entire year? And, importantly, since it's usage-based, is there a way to define a maximum budget so I don't get an unexpected bill?
Ankit Buti: When you sign up for the free trial, you get 200 credits, enough to run two brands and about four campaigns. Our most basic tier is $20 a month, which gives you 1,000 credits. For more extensive use, we have an enterprise tier where a human success rep works with you on custom pricing.
Crucially, you can always set a cap inside the system to stop after "X" amount of credit usage, and it will not exceed that.
Finally, for the Ageless Evolution Summit audience, we are giving a 20% off. Use the promo code PULSE20 (P-U-L-S-E-2-0). That will give you 20% off your subscriptions and also a free 2,000 credits!
Pranali: Why are you at the Ageless Summit? It's a relentless journey in the "founder furnace"—what is this summit driving towards for you to "age less"?
Ankit Buti: It's a fabulous question. I never thought about longevity in my younger days, but two things happened:
Since I've become a founder, I feel like I'm aging faster! I want to figure out how to put the brakes on. I'm here to learn how to eat healthy, exercise, and check out the amazing biotech startups.
I'm a young dad with a new daughter. I hope to live longer for her and my family, so I figured I might as well come here and learn a few tricks.
Pranali: What is your morning trick or mantra to slow down aging?
Ankit Buti: I've never had tea or coffee in my life, so maybe that helps. Also, I fast quite often. Out of seven days a week, I only eat about four days, and the other three I'm on long fasts. I believe fasting is a great way to slow down aging.
I've also experimented with meditation in the last five years. It works for me. I can meditate to either increase or lower my energy based on what the moment requires.
Pranali: What does it mean for you to age less?
Ankit Buti: I think aging gracefully means you don't shut yourself down to trying new things. A person ages when their curiosity starts to die. I can assure you that I'm very curious and feel like there are a lot of things in this world to learn and experiment with. I'm only getting started.
Pranali: Wonderful. Ankit was one of our exclusive speakers, building tech and now focusing on democratizing GTM for healthcare and other segments. Sara is your model, right?
Ankit Buti: Yes, our agent is called Sara. Apple has Siri, OpenAI has Sora, and ours is called Sara, but I assure you, ours is equally versatile, if not more!
Pranali: Thank you for stopping by. We are looking forward to your long founder's journey where you are aging less and adding value to people out there.
Ankit Buti: Thank you. One last message for businesses: If you are a small business or a startup and want to kickstart your marketing and sales automation, please check us out. We're one of the best in terms of experience, offering, and execution. Use coupon code PULSE20. And if you feel any friction, feel free to contact me directly—I'm very approachable and accessible. Find me on LinkedIn: Ankit Buti. Thank you.
Watch the full interview: https://youtu.be/axzxJO1_Gdw